Tuesday, June 30, 2009

Custom Art on Custom Apparel

Some companies may charge a fortune to review and prepare you custom art for print. But, if you look around, you can find screen printer companies that do not charge for having their art department make your design look fabulous.

You can expect a charge if your logo or art design needs a lot of work, but it should not be more than a couple of hundred dollars. Some companies will even let you see before and after designs that they have worked on. Determine for yourself if they seem like they are proud of the work that they do, or if they are trying to get work off the line as quickly as possible, even sacrificing quality to do so.

Remember that screen printing is an art. Even though the process is becoming more and more automated, you still need an artistic mind to look over your custom work and help you determine the best ideas for printing it. The best designs are printed after being diligently worked on and digitized by a competent art department. The screen printing industry generally hires the best designers for this job, so take advantage of their talent, input and ideas.

Custom art can also be applied by embroidery. Here, you are looking at many of the same issues. Make sure that your color scheme, design details and image size are exactly right to get the results that you are looking for. With embroidery, you will need to make sure that a rayon thread is used. Also, make sure that letters are not too small to read. Specify instructions like 3D embroidery, heavy visibility or fine line embroidery. Make sure that you and the artist are on the same page.

With both embroidery and screen printing, you should make sure that the clothing or accessories you are using are compatible with the options you have chosen. For example, slick fabrics may need to be heat pressed for screen printing to stick and not peel. This will have you end up with a much heavier, thicker appearance of the artwork. If that is not what you want, then you may want to look at other forms of apparel.

Embroidery is best when done on heavier fabrics. Thin fabrics can bunch up, or the heavy embroidery can pull down on the light fabric, making it look low quality, even if it is not. Select fabrics that are compatible with the results that you would like to see. Furthermore, select name brand custom clothing for a guaranteed high quality result.

Justin Hoehn is a Managing Partner of LEADApparel.com. LEADApparel.com offers first class Screen Printing & Embroidery services, custom clothing including printers t shirt. Companies purchase t shirts print services from LEADApparel.com at heavily discounted prices. For more information, visit www.leadapparel.com.

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Tuesday, May 12, 2009

Promotional Shirts that Market Your Logo

Promotional shirts that display your logo can help brand your image. Promotional t shirts and polo shirts are great to sell for fundraisers or to give away to your clients and employees. Additional items to consider are sweatshirts, shorts, jackets and children’s clothing. Some of the most effective promotional items have historically helped many companies brand their image.

T shirts screen printed with your logo make excellent giveaways. They are very inexpensive and will help spread awareness of your business every time it is worn. Most people will wear high quality t shirts for years, so make sure that you get a good name brand, quality t shirt for this. Remember that the quality of the shirt will reflect the quality of your corporation, so going with higher quality, name brand t shirts can be important.

Another way to get your company name out there and market your logo is to have it embroidered on polo shirts or other custom clothing. You can get nice pique polo shirts, cotton polo shirts or climate control polo shirts for sports. People can generally wear polo shirts to the office, for golf, tennis or just about any other sport or event.

Polos with an embroidery logo look very nice and say something about your company. Nice, name brand polos will hold up well through many washings. They will always make a good impression. Associating your corporate logo with high quality shirts will help make a good impression on potential and existing clients. They can also help your employees and customers network and advertise for you.

Custom clothing designed with corporate clients in mind can help you say exactly what you want to say about your company. Some t shirt printers and custom clothing with embroidery logo manufacturers will have a large variety of name brands to choose from when you are ordering. Be sure to order from a trusted company that has a big variety of custom clothing to choose from. This way, you can simply place an order whenever you need more without having to set them up with your logo every time.

Some companies make the mistake of going with a screen printer that only does t shirts. They later decide that they would like sportswear, jackets or children’s clothing. Ordering from different printers can cause your logo to come out looking slightly different each time. Go with a high quality printer for your custom clothing, make sure that they have the selection of apparel that you may need now or in the future.

High quality screen prints will not fade or peel for many, many washes. High quality embroidery will not pill, unravel, fray or appear blurry when complete. Choosing a company that offers the right, high quality custom clothing, high quality screen prints and top of the line embroidery services will ensure that you are always happy with the product you end up with.


Justin Hoehn is a Managing Partner of LEADApparel.com. LEADApparel.com offers first class Screen Printing & Embroidery services, custom clothing including printers t shirt. Companies purchase t shirts print services from LEADApparel.com at heavily discounted prices. For more information, visit www.leadapparel.com.

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